Archive for the ‘Industry news’ Category

Changing the “Used Car Salesman” Perception of Selling

Sunday, October 23rd, 2011 by Abby Johnson
When you think of selling, what do you think of? If you're like me, you totally think of the sleazy used car salesman like in the image below. It's not, of course, that all salesmen are like this, and even all used car salesmen for that matter, but that type of stigma is just naturally associated.

Facebook Failures, Twitter Manners & Content for SEO

Monday, October 17th, 2011 by Chris Crum
In today’s infographic round-up, we get a look at Facebook’s “Wall of Shame,” manners on Twitter, how content pertains to SEO. View more daily infographic round-ups here. Wordstream looks at Facebook’s “Wall of Shame”: Marketing Optimist and One Lily look …

Google Panda Update: Cutts Confirms Another Tweak

Monday, October 17th, 2011 by Chris Crum
As previously reported, Google’s Matt Cutts tweeted out on October 5 to “expect some Panda-related flux in the next few weeks, but will have less impact than previous updates (~2%).” SearchMetrics has since shared numbers for sites it found to …

Does SEO Help Or Hurt User Experience?

Sunday, October 16th, 2011 by Chris Crum
Jeremy Schoemaker, who runs the popular Shoemoney blog, wrote a post about a year and a half ago called “Where My Hatred of SEO Comes From“. It’s basically about site owners who put more effort into pleasing the search algorithms …

Tips for Diagnosing A Drop In Google Rankings, From Matt Cutts

Wednesday, October 12th, 2011 by Chris Crum
Google has posted a new Webmaster Help video. As usual, Head of Web Spam Matt Cutts has answered a user-submitted question. The question is: “When you notice a drastic drop in your rankings and traffic from Google, what process would …

Google Panda Update: Latest Confirmed as Global, Tweaked with Fresh Data

Wednesday, October 5th, 2011 by Chris Crum
If you’ve been following the Google Panda saga, you know that an update was launched last week. At least one site, which was negatively impacted by the update (DaniWeb) suddenly regained its search visibility after Google apparently made some kind …

Google Panda Update: Could Inaccurate Google Data Be Costing Sites Traffic?

Tuesday, October 4th, 2011 by Chris Crum
Late last week, it was discovered that Google had rolled out another version of the Panda update earlier in the week. Industry voices have dubbed the update “2.5″. Google dubbed it “one of the roughly 500 changes we make to …

Challenges with Raising Venture Capital & Being Transparent about It

Monday, October 3rd, 2011 by Abby Johnson
It hurts to get close to something that you want and then not get it, doesn't it? When we're talking about money and business, this situation is even more painful. Furthermore, talking about the situation does nothing but add more grief to an already complicated situation.

Google Panda Update: New Winners and Losers

Sunday, October 2nd, 2011 by Chris Crum
This past week, Google rolled out its latest iteration of the Panda update, which the company (as usual) downplays as only one of roughly 500 yearly algorithm changes. It doesn’t sound like such a big deal when they put it …

Google Shows Circle Counts for People In Search Results

Friday, September 30th, 2011 by Chris Crum
Lately, Google has been placing a lot of emphasis on the importance of who you are on the web. That’s why they want you to use your real name on Google+ (or more broadly, your Google Profile). This thinking certainly …