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Article on SEO | Yahoo vs Google | Search Engines Optimization Article

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Yahoo vs. Google: Why This One Matters

 

It is truly important for you to know about Yahoo vs Google search engine optimization (SEO) techniques if you are interested in increasing the chances of your website to have a high page ranking in both Yahoo and Google, the two biggest search engines. No matter how beautifully designed your website or blog is, if you really do not pay attention to Internet marketing techniques, there is a big possibility that your website will not be easily searchable in search engines. Based on experience, here are some of the search algorithm differences between these two search engines.

 

Link Standing

 

SEO experts are aware that links are important for search engines. However, Yahoo vs Google come to light when it comes to the quality of the links of a website. When it comes to Yahoo, you only need to ensure that your website has high link popularity. But for Google, you have to make sure of the quality of your link as well. If all you have are low quality links, your website page ranking might suffer too. Some of the things that can help you determine the quality of the link include the age of the link, deep link ratio and anchor text diversity.

 

Page Content

 

Both search engines put priority on the content of the website. Even if you follow SEO rules, your website may not rank high if you stuff it with keywords or if the content of your site is spam. Yahoo vs Google is vital when it comes to the type of content that each search engine prioritizes. It seems that there is a tendency for Yahoo to be partial to commercial web pages. So if you want your site to have high ranking in Yahoo, be sure that your page content and titles are filled with descriptive words. On the other hand, Google is more inclined in prioritizing websites with copies that are news-oriented and do not have high keyword density.

 

Website Age

 

The age of a website is another important aspect in the Yahoo vs Google search algorithm rules. For Google, the age of the site is sometimes more important than the content. It is sometimes hard for new websites to rank high in their first two to three months in existence. For Yahoo, the age of the site is not that essential. It is not really impossible for a new site to have a high rank provided that it adhered to Yahoo SEO rules properly.

Last Updated ( Tuesday, 08 December 2009 12:11 )  
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